Member benefits
OMNI Team avatar
Written by OMNI Team
Updated over a week ago

Other than offering points earning and reward redemptions, you can set up ongoing perks for your loyal customers on the Member benefits page.

OMNI currently supports the following member benefit options:

  • Generic tier benefits

  • Birthday benefits

  • Welcome benefits

Generic tier benefits

You can set up generic benefits for members based on their current tier and when they enter a new tier for the first time. These benefits include:

Benefits for being in a specific tier

  • Always-on discount - For every tier, set up an always-on automatic discount to give a percentage off discount to a specified collection.

    • The discount will be automatically applied when the defined criteria is met and the customer does not need to enter any discount codes.

    • A universal discount combinations setting can be configured for this feature.

  • Tier discount code - For every tier, display a discount code on their loyalty interface, so customers can apply it themselves at checkout.

    • All discount codes created with Shopify's discount admin can be supported and displayed

    • Important note: always limit the discount code's eligibility to customers in that specific tier when setting it up

Learn how to create an always-on discount code for tiers here.

Benefits for entering a tier for the first time

When upgrading to a specific spending tier or entering a custom tier for the first time, the following benefits can be applied:

  • Tier entry bonus - Reward customers a specified amount of points

  • Tier entry reward (Coming soon) - Reward customers with a specified grantable reward

Birthday benefits

Offer the following benefits to members on their birthday month, depending on their current tier:

  • Birthday points - Automatically reward customers a fixed number of points on the first day of their birthday month

  • Birthday auto discount - Automatically applies a percentage off discount to a specified collection during their birthday month

    • When in conflict with the generic tier benefit's auto discount - the better discount will be applied

  • Birthday reward - Automatically reward customers a grantable reward on the first day of their birthday month

  • Birthday 2x/3x points campaign - Allow customers to earn points at a special points earning ratio during their birthday month

    • When a standard 2x/3x points campaign is active, the birthday campaign ratio will be applied instead

To learn more about grantable rewards, read this article.

To learn more about creating standard 2x/3x points campaigns - read here

Welcome benefits

When a customer registers for an account on your online store, you can reward them with the following benefits:

  • Welcome points - Reward customers a specified amount of points

  • Welcome reward - Reward customers with a specified grantable reward

To learn more about grantable rewards, read this article.

Did this answer your question?